Your Wonderschool listing is often the first thing a family sees when searching for child care. A complete, well-written listing gets more tour requests and enrollments. This article walks through what to update and what makes the biggest difference.

1. Add high-quality photos

Listings with photos get significantly more engagement than those without. Add at least 5 photos that show:

• Your indoor learning space
• Outdoor play area
• Art or activity areas
• A welcoming entrance or main room

Photos should be bright, uncluttered, and show the space — not children's faces (for privacy).

To add photos: Go to School Management > Listings & Website, then click Edit Website and navigate to the Photos section.

2. Write a strong "About Us" description

Families read your About Us to understand your teaching philosophy and what makes your program different. A strong description:

• Leads with your philosophy or approach (Montessori, play-based, structured, bilingual, etc.)
• Mentions the ages you serve and your typical group size
• Explains what a typical day looks like
• Is written in a warm, direct tone — as if you're talking to a parent

Aim for 150–250 words. See Examples of "About Us" Statements for inspiration.

3. Display your tuition rates

Families search by price. Displaying tuition removes a barrier — families who see your rates and inquire are already qualified. To update tuition on your listing:

1. Go to School Management > Website.
2. Click Edit Website, then navigate to the Tuition section.
3. Enter your rates per age group and frequency (weekly, monthly, etc.).

4. Keep your availability status current

Listings showing open spots rank higher in search results. Update your availability whenever it changes:

1. Go to Listings and Websites and find the Availability section.
2. Update open spots by age group.

If you're full, set spots to 0 rather than hiding your listing — families can still request to join a waitlist.

📄 How to Update Your Program Availability Status

5. Enable tour requests

Listings with tour availability get more inquiries. Set your tour availability so families can request a visit directly from your listing.

1. Go to School Management > Tours.
2. Click Set Availability and add your available time slots.

📄 Managing Tours with the Updated Tours Page

6. Set up your Google Business Profile

A Google Business listing makes your program discoverable when families search on Google Maps. Wonderschool can help you set this up.

📄 Setting Up Your Google My Business Listing

Questions? Email support@wonderschool.com.